Twist HPTO

Avonmore
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Twist HPTO

Digital
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Avonmore asked TBWA Dublin to come up with a fun & entertaining way to promote their new twist cap online. We thought it would be a laugh if you could twist random things on the web to help demonstrate this new product feature. So we let users turn the Irish Times and Daily Mail websites on their head for a day. Hence the upside down topsy-turvy Johnny Sexton.

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